We get asked regularly why we don't produce more. The economics are obvious — larger runs, lower unit costs, wider availability. The answer is equally obvious to us: because then we'd have to make things we didn't care about.
Small-batch production is not nostalgia for craft. It's a constraint that forces quality. When you're making fifty of something instead of five thousand, every decision matters. You can't hide behind tolerances. You can't average out the bad ones.
It also means we can stop. If an object stops feeling interesting to make, we stop making it. No minimum orders to fulfil. No warehouse of unsold stock. Just the things we're excited about, made carefully, until we're not excited anymore — and then something new.
The waiting list isn't a marketing tactic. It's the natural consequence of making things this way. We're okay with that.